Next Generation CRM: Driving Productivity with End-to-End Cloud Services
The newest wave of customer relationship management (CRM) applications is helping to lead this new era of cloud computing and offers options for delivery models including services being called and delivered within the application. Next-generation CRM services are fundamentally cloud aware, with open interfaces for integrating with other related services, such as collaboration; content, such as product specifications, or customer data; and network information, such as device location and user presence (whether a user is online and available to help solve problems). The net goal is to deliver simple and immediately useful technology that supports natural human interactions for end users, that can be easily managed by IT, and that drives continuing business value. Whether they are delivered as pure cloud services or a hybrid combination of cloud delivery and on-premise deployments, next-generation CRM applications can be far more than the sum of their parts.
Maximize the Value of your Custom Business Applications with Microsoft Dynamics CRM
To achieve strategic advantage, companies often look to their information technology (IT) departments for line-of business (LOB) applications that help them outperform their competitors. Whether it is a business intelligence application that provides managers with unique insights into market opportunities, a business process application that enables rapid delivery of products and services to market, or a customer relationship application that helps the company differentiate with superior customer service, business applications are often critical to creating competitive advantage.
The xRM Advantage for Solution Builders
Solution builders—the people and organizations that use software and infrastructure to create custom solutions to business problems—face increasing expectations that they will be agents of IT savings in addition to serving as trusted, strategic partners for corporate success. Recent industry experience shows that application platforms can provide the means for solution builders to be strategic while simultaneously cutting custom solution costs. This paper will examine the ways that application platform choices can drive the success of the solution builder as a value-added strategic partner, with particular focus on the capabilities of the Microsoft Dynamics® CRM xRM application framework.
Optimizing Business Productivity: Do More for Your Customers and Your Business
Business growth, cost optimization, customer relationships—these are among CEOs’ top priorities this year, according to a recent survey of 704 CEOs conducted by The Conference Board. Addressing all three is no easy feat. As executives strive to maximize business growth, they often struggle to strike a balance between lowering operational costs and meeting rising customer expectations. However, keeping pace with customers’ ever-increasing expectations while growing revenues is possible. One way to do so: improve frontline employee productivity, with a goal to optimize overall business productivity.